Claudia Quini has become the first female president of the International Organisation of Vine and Wine (OIV). The election was held in Turkey at the General Assembly of this institution, the head international regulatory organization of viticultural activity.
The Mendozan woman, who up to now held the post as chief of Tasting and Enological Studies Group at the National Institute of Viticulture (INV), faced in this election South African Jan Booysen and has become the first woman to be appointed president of the OIV.
Could you point out the main aims of your period as president of the OIV?
I would like to go deeply into the organization’s proactivity, since it is immersed in a fast changing environment; we need to pay attention to the trends: where the consumer is going and the health issue, which is paramount. Another core point is openness and inclusion. We need to include those countries that show interest in the OIV and try to get Canada and the Unites States back. We are interested in Bolivia coming back to the OIV because we are working on regional projects in Latin America in which Bolivia is included.
What are your plans as regards consumption regulations?
To reappraise traditional wine and open the market for new products in order to capture consumers who are reluctant to enter the wine world. We need to review regulations concerning wine-based beverages and define enological practices to make these products acceptable. The OIV also legislates on table grape, spirits, enological practices control and labeling regulations. The consumer’s health always comes first, so we need to review beverages’ analytical methodologies to detect, even in small volumes, any kind of problem.
Do regulations need to be updated?
We are doing well, but we have been working in a reactive way and we should be taking a proactive approach. The sustainability issue has been tackled from a technical point of view and now we should incorporate a social and economic view. The market requires faster reactions.
How do you interest the private sector in participating in technical entities?
This is achieved through the OIV’s inclusion of experts of each country in its forums. This way, whoever participates in the formulation of regulations will most certainly include the producers’ needs. The OIV follows a strategic plan that is developed every three years. One of my first tasks is to go through the plan, not change it, but to give priority to the already set objective.
How do you think you can contribute to Argentina from your position in the institution?
Now that Argentina is closer to the entity through this presidency, I believe that it is important not be left on my own, and that the technical and scientific sector, as well as the INTA (National Institute of Agricultural Technology), universities and the private sector walk with me along this path. It is our time to stand out on the global scene.